I fell in love with words in high school English class,

where I first realized that stories have the power to change how we think and connect us to people and places we’ve never known. That realization has guided my career ever since.

Over the past decade, I've worked across publishing, journalism, content marketing, and technology. I’ve learned that every industry has its own language, but great storytelling principles remain constant. I've developed expertise in SEO strategy, performance analytics, multimedia content creation, and turning complex data into narratives that resonate.

These days, I focus on helping B2B and B2C companies tell their stories in ways that drive business results. Whether I'm crafting a case study that closes deals, optimizing blog content for search rankings, or developing campaigns that move prospects through the funnel, my approach stays the same: create content that connects with real people and moves them to action.